Why are Asian wedding videography prices so high?
'Why do Asian wedding videographers charge so much?'
'Why are Asian weddings so expensive?'
'Add Asian to the title and the price triples!'
It's true, Asian weddings are an expensive affair. According to the Financial Times, the average spent on British Asian weddings ranges between £50k-£70k, while spend for western weddings is only £17k-£20k.
What about the videography?
Prices for Asian wedding videography can range anywhere between £500 to over £5,000 per day!
That is expensive! But why?
In this post I am going to break down the costs associated with Asian wedding videography.
The prices are high however they might not be as bad as you think. I will provide some useful guidance on how you can analyse Asian wedding videography packages and find affordable yet high-quality videography.
There are many factors to consider
The prices put forward by Asian wedding videography companies in the UK are influenced by a number of factors, including time, equipment, travel, competition and the word 'Asian'.
Let's take a look at the following:
The word 'Asian'
Time, time and time...
Weddings take a long time to edit. I can't emphasis this point enough. The time it takes to film, edit and produce a wedding video is often overlooked.
Filming time isn't too bad
There is a simple formula to assess the number of hours an Asian wedding videographer will be filming for:
Ceremony duration + 4 hours due to everyone arriving late!
Additional run-over time always needs to be taken into consideration, especially for Asian weddings. Even with this in mind, the above calculation will only give you half the picture.
The time spent filming is much shorter than the time needed to edit the film. Good wedding videographers will spend many hours working on every little detail.
Editing time gives you the big numbers
The wedding trailer is one of the most important parts of the production. This is often the main video content that will be shared with the client's family, friends and all over their social media.
The trailer is also used by videography companies to promote their business, giving prospecting clients an idea of what they can do. As a result of this, much time and effort goes into the detail of every frame.
Let me show you what I mean
Have a look at this wedding trailer I produced. Pay particular attention to the detail in editing; focusing on the shots, angles, sound and story.
Did you notice that the video was in-sync with the music? Take another look. Small details like this play a huge role when editing a wedding trailer. This trailer took four weeks to produce, and it's only a short trailer. A full feature-length film will take even longer to complete, ranging from 3-6 months.
Burning the film
In order to pass the film onto the client, it needs to be put onto some sort of medium. Back in the days, the wedding video was recorded onto a video tape, which was later replaced by DVD.
Standard DVD is no longer able to support some of the high-quality video that modern cameras are capable of producing. As a result many videogrpahers will offer their work on Blu-ray DVD or a USB, with the trailer being made available online via YouTube or Vimeo.
The process of burning onto DVD, Blu-ray or uploading online can take many hours, and will often be left overnight. A good Videographer will invest in high quality equipment in order to ensure the process runs smoothly. This can also contribute to the costs.
TIP: Make sure you ask about the format of the final film. a standard DVD is great to have as a backup but the quality is just not good enough, unless the film is spread over multiple discs. Look for videographers that offer Blu-Ray or USB.
How much equipment does a cameraman really need?
Just a camera right? Wrong.
In fact a professional wedding videographer will need a number of devices to ensure they are able to capture the day in detail.
Here is a list of some of the items I use for example. Click on each one to see the current price on Amazon:
Modern day cameras are much more expensive than they used to be. Long gone are the days of large over-the-shoulder video cameras. These are now considered old fashioned and do not possess the capabilities to get the modern cinematic film look.
What do they use these days?
Most videography companies will use a DSLR or similar video camera that allows them to shoot in manual mode. Putting the camera in automatic mode will not get the desired professional look that you see in many modern day wedding videos.
Throughout the day the videographer will be adjusting variables such as the shutter speed, Apature, ISO and lense. Did you think they simply point and shoot?